A Camel or a Thoroughbred: Which Are You Riding?

They say that a camel is a horse designed by a committee.

And never has a phrase been more appropriate.

With all good intentions, people wade in to add their two pennyworth.

Every suggestion is well-intentioned and worthy of consideration in its own right.

Until it’s too late.

Your dashing charger that once would have floated over the Grand National’s most fearsome fences with ease now looks like an out-of-puff pantomime horse that’s just thrown a shoe.

Before you know it, your sleek thoroughbred looks more like a knackered old nag that needs putting out of its misery.

Weighed down with good intentions you need to start afresh.

As we did when designing a new flipbook for one of our websites recently.

That crystal clear image I had in my mind’s eye had morphed into an unwieldy monster.

But once we’d stripped back the layers of accumulated rubbish and began afresh with a new clarity of purpose it started to sparkle. Just as I’d hoped it would.

It would have been all too easy to have thrown in the towel but it’s never too late to have another go.

Just because you’ve got what you think is an absolute stinker of a job on your hands it’s always worth having another look.

And if that’s something you’d like a hand in doing, why not give us a shout?

It’s what we do.

Until next time.

Alec