The question of minimum quantities comes up quite often.
Probably because people have been conditioned to expect long print runs being the norm.
Well, in the modern world of print they’re not. Or at least they shouldn’t be. So …
Let’s take a look at look at Minimum Quantities and some of the factors which can influence them.
The great news is that for most everyday items the short answer is no. But … there are exceptions and it’s those which I’d like to talk through with you here.
With modern digital presses it is just as easy to print a single item off as it is to print 1,000.
And that’s great news if you want a properly printed working sample but it’s the processes after printing which can impact on minimum quantities.
If there are complex finishing tasks involved such as laminating, varnishing or die cutting, for example, then the more challenging it is to produce one-offs. That’s not to say it can’t be done but cost will very quickly become an issue.
We already know that it is just as easy for a modern digital press to turn out 1 or 1,000 but the same doesn’t necessarily apply to other elements of a job.
Let’s say your job involves a specialist finishing task such as a Gloss Varnish or Die Cutting for example. The cost of sending a job out to a suitably equipped finishing house, them setting it up and running the job would vary little between having one done or many hundreds.
The size of your document is another factor which comes in to play. An A4 portrait booklet, for example will fit comfortably on a digital press but an A4 landscape booklet may not. This is simply because the overall width of 594mm requires a sheet size which is too large for many digital presses to handle. So, the job is more than likely to be printed on a conventional press where the cost of one-offs or very short print runs is liable to be prohibitively expensive.
In short, if your job is no larger than an A3 sheet of paper and it doesn’t require any specialist finishing tasks which we’ve talked about there’s no reason why a minimum might apply.
But it’s as well to ask before you place your order!
I hope this quick skim through has been helpful and thanks for dropping in,
But before you go …
I’m on a mission this year to help You make Your Print more Profitable.
If you’d like help to brainstorm some ideas on using print more effectively, please just pop your name and email address in to the box alongside and we’ll get right back to you.
It’s what we’re here for.
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It really doesn’t matter whether you’ve got a project still on the drawing board or ready to go - if you’d like help to brainstorm some ideas and … thoughts on how to use print more effectively, please just pop a name and phone number (or email address if that’s more convenient) in to the form alongside and we’ll get right back to you.
It’s what we’re here for.